Rumors surfaced today of a merger between Random House, the largest English-language trade book publisher in the world, and Penguin Books. HarperCollins is also being considered.
The New York Times (blog) reported:
Pearson, the British media conglomerate, said Thursday that it was in talks to combine its Penguin publishing house with Random House, owned by Bertelsmann of Germany.
The deal, if completed, would bring together two of biggest book publishers in the world, uniting Penguin and its iconic orange logo with the owner of Crown Publishing and Knopf Doubleday. The combination would create a division with greater scale that could compete in a rapidly evolving e-book market. Traditional publishing houses have increasingly come under pressure, especially in the e-book category, from online retailers like Amazon and Apple.
In light of this news, I felt it was imperative that we get an idea about what this new future might look like. I put together a few rough outlines of possible logos.
What do you think? Any winners here? Suggestions?








Random Penguin is my favorite.
Damn, Paul beat me to it!
I like PenguinHouse.
I’m a vote for Penguin House!
I love the Random Penguin
Random Penguin. I would totally buy books from a company called Random Penguin!
I love Random Penguin, but to make it truly random you should have more orientations.